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Compliance 7 minMay 15, 2024

International Prospecting Compliance Guide

Navigate GDPR, CASL, and PECR while running AI-powered outreach across regions.

gdpr casl compliance international

Scaling globally means juggling multiple privacy laws. Keep your AI agents compliant without slowing down pipeline.

Regulation Snapshot

RegionKey rule
EUGDPR requires lawful basis and opt-out.
CanadaCASL allows implied consent for twenty-four months.
UKPECR governs B2B email plus phone hours.

CRM Fields to Track

  • consent_basis (legitimate interest, consent, existing relationship).
  • region with ISO code.
  • last_optout_check timestamp.

Agent Configuration

Pass compliance flags into each run: skip phone in regions without consent, limit send times to local business hours, and add localized unsubscribe copy.

Template Language

Include a plain-language opt-out line, physical address, and link to your privacy page on PerksMate.

Frequently Asked Questions

Do we need separate agents per region?+

Not necessarily. Use conditional logic or router workflows to branch messaging when laws differ.

How often should we audit compliance?+

Review laws twice a year and run quarterly template audits with legal.

PM

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